Family shop, big sweet energy

Mahmoud grew up in the family business. Nabil's Lebanese Sweets — the Ballajura shop his father, Nabil, started more than 15 years ago — built its name on baklava and traditional Lebanese sweets long before açaí ever entered the picture.

When Dubai chocolate started going viral on TikTok, Mahmoud set about making his own. “After lots of trials we worked out the best recipe,” he says. The family had launched the açaí side of the shop the year before, and in January 2025 they added the Dubai chocolate range — the original bar, Dubai-filled brownies and açaí bowls.

The response was instant. After a feature from Big Bite Halal racked up more than 150,000 views, queues started forming out the front. “We were shocked,” Mahmoud says. “We sold out of all stock and are just trying to keep up with demand.” Same family, same kitchen — now serving some of Perth's most-wanted sweets, open till late.